Hirshhorn Eye

A mobile phone is held in front of a yellow pumpkin sculpture, playing a video of a woman onscreen.
Screen view of a video by artist Yayoi Kusama in Hirshhorn Eye.

As a leading voice for 21st-century art and culture, the Hirshhorn Museum commissioned Hirshhorn Eye (Hi) from a simple desire to connect art lovers with art makers and allow visitors to come face-to-face with artists for free, using only their phones. As a visitor moves through the galleries, Hi uses the latest in image recognition technology to scan the art on view—from 3D sculpture to installation, even the D.C. skyline—to instantly unlock exclusive artist interviews and insights.

“The best part about the guide is that it’s easy enough for non-techies to use.”Fast Company

A hand uses a mobile phone, with a camera feature pulling up the image of a figurative sculpture behind it.
A visitor uses the scanning feature on Hirshhorn Eye to scan a sculpture by Ron Mueck, “Untitled (Big Man).” 

Hi provides an intimate and seamless experience designed for anyone who enters the museum. To get started, visitor’s simply enter hi.si.edu in their phone’s browser. As they move through the galleries, Hi’s sophisticated image recognition will scan the works of art in front of them—from Mark Bradford’s “Pickett’s Charge” to Yayoi Kusama’s “Pumpkin”—and instantly unlock dozens of unique artist interviews and insights. The mobile experience features a web-based platform and sophisticated image recognition that goes beyond the technology of previous museum mobile guides.

“In my previous reviews of museum companion apps, I’ve had three main complaints…This is the first program I’ve seen that addresses all of those complaints.”Mashable

Screenshots of the Hirshhorn Eye videoguide. Four mobile screens depict the content features, including an artist quote and an audio file.
Each artwork in the Hirshhorn Eye includes a bespoke variety of content, displayed on cards in a carousel.